Union Lake Crossing, Millville, NJ

Acquired by Irgang Group in November 2021, Union Lake Crossing is a 393,000-square-foot power center serving the greater Millville-Vineland market in southern New Jersey.

The 43.39-acre site is shadow-anchored by Target, and houses a mix led by a recently expanded and remodeled Shop-Rite supermarket, Kohl’s, Ross Dress For Less, Staples, PetSmart. Those anchors will be joined in mid-2023 by Fun City Adventure Park. Other notable tenants include Famous Footwear, Party City, a newly opened Boot Barn, Five Below, Buffalo Wild Wings, Moe’s Southwest Grill, and Sonic. Over 95% of the property’s occupied space is held by national tenants.

Located in the heart of Cumberland County’s regional shopping hub, the property is situated at the signalized intersection of North 2nd Street (State Highway 47) and Union Lake Boulevard, with easy access to State Highway 55, a major north-south freeway in southern New Jersey. As the county’s main retail corridor, Highway 47 delivers an average daily traffic count of 31,816 vehicles. A 2017 Master Redevelopment Plan established the Highway 47 corridor as the nexus of all future economic development in the greater Cumberland County market. Meanwhile, Highway 55, located about 1,000 feet from the site, has a daily traffic county of 38,617.

Union Lake Crossing ranks as the most-visited open-air retail center within a 15-mile radius, drawing 4.5 million shoppers over a recent 12-month period.

The center, which originally opened in 2006, draws from a primary market that includes 128,621 people within a 10-mile radius. Average household income in the area is $77,568. But with its 73,740-square-foot ShopRite ranked 26th out of the chain’s 141 locations in the state—drawing 1.6 million visitors over the past 12 months—Union Lake Crossings’ patrons travel from well beyond the primary market. In fact, 23% of the property’s customers come from 10-30 miles away—a total market of 961,012 residents with an average household income of $99,645.

Click here for leasing information, including the most recent site plan.


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